0How the AIA’s Repositioning Initiative Affects the SPP
0Together, we agree that the time is now to change the way we think and behave in order to shape our future.
0To become a more valued, relevant organization, the AIA will focus our priorities to:
0• Elevate public awareness
0• Advocate for the profession
0• Create and expand the sharing of knowledge and expertise to ensure a prosperous future for our members
0Never before have we needed this level of bold, visionary leadership to inspire architects to work together and build a better world — through architecture.
0- Repositioning vision statement adopted by the Board of Directors September 2013
0How does the AIA Repositioning Initiative impact Small Project Practitioners? The new vision statement adopted by board outlines the big picture but the real question is how is this accomplished? Activities are occurring throughout the institute and I will give a short overview of some of the initiatives.
0Mary Ann Lazarus, FAIA has led the Sustainability Scan research this year. Her goal was to prioritize our efforts to be deep not wide. She recommended four priority issues for the AIA to implement over a multi-year period. There are two core issues that are central to the architect's role in the built environment of Energy and Materials. Two emerging issues, Design + Health and Resilience, are rapidly escalating at the community scale where architects can provide a wide range of design solutions that will contribute to a better environment for current and future generations. There are priority actions for the next three years for each core issue area. The actions for both Energy and Material are specifically focused for small practitioners. For more information on the Sustainably Scan go here.
0If you haven't checked out the AIA Foresight Report do so now right here. It is research by The Greenway Group on the changing context of business and practice of architecture in 2013. This research is a valuable resource that small firms could not afford to commission on their own. It covers trends in marketing, operations and finance; trends in design and delivery; trends in leadership of firms and the industry; and trends in worldwide economy, politics, society and technology.
0Look for the new education tracks when you sign up for the Chicago convention in 2014. There will be three, Design + Health, Practice management and the Small Firm Exchange. The Small Firm Round Table is coordinating with Small Project Practitioners to develop an educational, social events, and tour track that focus on small firm issues and projects. This is the first year for education tracks and there will be more in the coming years. Ken Ross, FAIA compares going to convention without education tracks to going to college without a major. There will also be special programs for first time convention attendees.
0The Member Resource Task Force has made a number of recommendations and the one I am excited about as a small firm owner is for the Institute to invest in technology to offer a personalized member experience. The ability to tailor the information hitting my inbox from National, State and Local will make sure you receive information that is pertinent to your practice.
0AIA has teamed with The National Institute of Building Science to create BRIK, The Building Research Information Knowledgebase. This is an information portal with professionally reviewed research. The searchable database can be filtered in a number of ways from theory to case studies. On the AIA website there is the Architect's Knowledge Resource page which has loads of information shared by members.
0You have probably heard about Board of Directors vote to change the way the AIA is governed and move the AIA toward a bi-cameral governance model. The decision creates two houses—a smaller Board of Directors chosen for specific roles and talents and a larger diverse Council that takes up important strategic issues concerning practice, the profession, and society. Read all about it here. This is good news for the Small Project Practitioners because the Council will be made up of the current regional directors, representatives from Knowledge Communities, Emerging Professions, Small Firm Round Table and others to create the diversity of the population.
0Jane Frederick, FAIA, LEED AP
0Principal at Frederick + Frederick Architects, a small firm that specializes in residences in hot, humid climates.