Practicing ArchitectureInternational Union of Architects Professional Practice Commission

Slide 1

“Sharing an experience on International Partnering :

cultural and work process challenges”

Slide 2

An International Partnering :

An opportunity

Challenges

Personal business objectives

üAt the end of the day

Slide 3

An opportunity :

Exploring market opportunities

Exchanging know-how

Improving skills

Slide 4

An International Partnering :

An opportunity

Challenges

Personal business objectives

At the end of the day

Slide 5

1. How to meet ?

> Trade Official Mission

> Meeting processes

CRM

CROATangier/ COACatalunya

> Benchmarking

Slide 6

Slide 7

3. How to work with ?

> Meeting of Cultural Issues :

- respecting cultural diversity between architects

- respecting local culture regarding the architectural product : site - cultural environment – cultural way of life – local materials – local social issues

Slide 8

3. How to work with ?

> Local Legal framework

- respecting the local rules and ethics between architects

- local regulation for architecture

> Language challenge

Slide 9

An International Partnering :

An opportunity

Challenges

Personal business objectives

üAt the end of the day

Slide 10

0What Architecture we want to export ?

2. What Architecture we want to import ?

3. What kind of Business Plan we want to define for our professionnal project

Slide 11

An International Partnering :

An opportunity

Challenges

Personal business objectives

üAt the end of the day

Slide 12

At the end of the day

What is Architecture for us ?

1. Answering the market’s needs

ü social needs

ü cultural needs

ü market follows people’s demand

ü

ü

ü

Slide 13

At the end of the day

What is Architecture for us ?

2. Building an Environment for people

ü competitive

ü sustainable

ü respectfull

ü identifying a way of life and culture

ü

ü

Slide 14

At the end of the day

International Partnering is an Attitude

- Respect

- skills

- Exchange

To Create good Business

Slide 15

At the end of the day

Issues :

- legal and economical framework ?

- legal papers ?

- localization of the work structure ?

- outsourcing or

Slide 16

Thank you.