Awards: 2005 Gold Medal Award
Recipient: Santiago Calatrava, FAIA
Representative Work: Milwaukee Art Museum
Project: Milwaukee Art Museum
Firm: Santiago Calatrava, Inc.
Client: Milwaukee Art Museum
Photo: AP/World Wide Photos
 

   
 
  AIA Home :: October 2005 :: Integrated Practice
 
 
 

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Integrated Practice

 

TAP’s focus over the past several years on the inevitable technologies of building information models (BIM), collaboration, and interoperability has contributed to a sea change in the AIA’s thinking about the future of architectural practice. It has become clear that technological advancements are heralding revolutionary change in the design and construction industry. The Institute has recognized the importance of the scope and magnitude of this change through its creation of a new focus area, Integrated Practice. This new area will build on the work of the TAP community by focusing not just on building information modeling and related technology topics, but also on changes to business models, project delivery, leveraging of knowledge early in the project, collaboration techniques, risk management and compensation, and more.

One of four 2006 AIA vice presidents, Norman Strong, FAIA, has been selected to lead the charge with this emerging issue of integrated practice. Norman also chairs the Integrated Practice Strategy Working Group (IPSWG), which brings together all the knowledge communities and committees within the AIA—from Documents to TAP—who will be directly involved in this redefinition of practice. TAP AG members Jim Bedrick, AIA, and Steve Hagan, FAIA, are participating.

One sign of this transformation was the plenary session at the 2005 convention, entitled “Building Information Modeling” and moderated by Daniel S. Friedman, FAIA. The panel laid out a compelling case for reevaluation of practice models, citing such motivating factors as:

  • Inefficiencies in design, communication, and construction 
  • Cost and schedule overruns 
  • Decreased quality 
  • Advancements in technology 
  • Owner demand.

William P. Tibbitt, executive director of Worldwide Engineering Services of Johnson & Johnson, represented the owner perspective. Owners, through the work of the A/E productivity committee of the Construction Users Roundtable (CURT), have come to the realization that inefficiency costs are a direct consequence of not having an effective way to share information early in the design and construction process. He told the audience that owners are no longer willing to absorb these costs when they know powerful technology is available to overcome the inefficiencies of traditional practice.

Perhaps the most stunning comments came from Thom Mayne, FAIA, principal of Morphosis and 2005 Pritzker Prize winner ( 2005 BIM Award winner, too!): “Prepare yourself for a profession you are not going to recognize a decade from now. Survival—if you want to survive you will change. You will not practice architecture if you are not up to speed with [BIM].”

It is early days yet, but IPSWG has created a definition of integrated practice: “Integrated practice leverages early contributions of knowledge through utilization of new technologies, allowing architects to better realize their highest potentials as designers and collaborators while expanding the value they provide.”

IPSWG has also identified a number of practice areas that will be transformed:

  • Design tools 
  • Agreements 
  • Collaboration 
  • Compensation
  • Risk management
  • Technologies
  • Documentation techniques
  • Procurement models
  • Life-cycle involvement
  • Education
  • Early knowledge
  • Decision-making tools.

Obviously, there is much work to be done. Norman Strong believes that there is a brief window of opportunity—less than 5 years—to seize a leadership role and ensure that this transformation of the design and construction industry elevates the role of the architect. Both Edges and AIArchitect will be providing ongoing coverage of this revolutionary initiative.