AIA Client Insights Report
Providing data that drives business, deepens client relationships, and prepares you for the demands of your next project
What outcomes do owners want on their projects? How do they choose an architect? What new products are owners planning to include in upcoming projects? How do clients in different sectors match up?
The Client Insights Report has the data you need to deepen client relationships, compete for new business, and prepare for project demands.
You will hear from owners representing the largest three nonresidential construction sectors—education, office, and healthcare—on many important topics.
Topics including who they hire to manage aspects of the design and construction process, architectural services they find most important, features they want on future projects, their views on BIM, green building, project delivery, and much more.
Comprehensive coverage of the profession
With data from US owners representing construction activity in the largest three nonresidential sectors this resource gets you inside the minds of your clients.
The report includes an assessment comparing the importance of architectural services with client satisfaction, provides insight into the products and technologies and trends owners want in their projects, and gives you a sense of the competitive landscape.
Key findings from the Client Insights Report include:
- Owners hire architects for services at the early stages of a construction project. Whey they don’t use architects, they usually rely on in-house resources.
- Many factors go into client decision making, but firm principal involvement is a key factor in selecting an architect.
- Architects exceed clients’ expectations most important service needs, but there are still opportunities depending on the client type.