The Architect’s Journey to Specification
Align your market planning and sales strategies with architects’ specification needs with The Architect’s Journey to Specification—developed by AIA in collaboration with Deltek and ConstructConnect.
Architect specification research report
More than 80% of architects report being responsible for finding new products and materials used in building projects—underscoring the fundamental role architects play in product specification.
The newly released 2023 report of The Architect’s Journey to Specification details key findings on how architects learn about materials, interact with product manufacturers, and make informed material selections. It’s the only report that reveals the specification habits, needs, and preferences of decision-makers in architecture firms.
Transform your market planning with expert data and analysis from AIA, including insights on:
- The business impact of firm culture shifts since 2019
- Specifier preferences in learning about products and materials
- The use of AI for product research and specification
- How to build long-term partnerships between architects and BPMs
- Architect satisfaction with building products and companies
Get unmatched access to architects and build long-term relationships to get your products specified in projects around the world.
Join us at the expo June 6–7 in Washington, D.C., where you’ll connect with thousands of architectural decision-makers looking for new products and solutions.